Digital Marketing Specialist

Nish Tech is a full-service e-commerce and digital experience consultancy that has been helping brands gain a competitive edge since 2011. As a Sitecore Silver Partner and Optimizely Gold Partner, Nish Tech excels at delivering personalized digital and commerce solutions that improve customer experiences and drive business growth.

We are looking for a Digital Marketing Specialist with a strong background in content creation for digital platforms. The Digital Marketing Specialist will be responsible for the creation of email, web and other digital content supporting our internal and external marketing activities. Reporting to the Director of Digital Marketing, this role will be a key member of the digital marketing team and will work in collaboration with internal subject matter experts to produce content that drives lead generation, lead nurturing and retention.

Responsibilities

  • Execute content strategy by creating and managing website content and social media marketing programs
  • Coordinate email marketing campaigns, including copy, scheduling, testing and contact management
  • Use editing, content management and HTML skills to edit and publish content across digital platforms including website, blogs, email and social media
  • Collaborate with other team members to ensure accuracy and consistency of voice and messaging across verticals and delivery platforms
  • Contribute to content strategy development and creation of content calendar
  • Develop unique messaging based upon targeted customer type and personas
  • Conduct research on relevant industry topics to identify opportunities for high-value content creation

Requirements/Skills

  • 3+ years of digital marketing experience, preferably within a corporate marketing team or digital marketing agency
  • Bachelor's degree in English, marketing, communications, journalism, or a related field
  • Excellent written and verbal communication skills, including copy/blog writing and proofreading skills
  • Experience creating focused content that drives acquisition and aligns with customer personas
  • Proficiency in digital marketing tools and social media platforms 
  • Experience managing and publishing web content with a CMS; experience in Sitecore is a plus
  • Familiarity with SEO best practices
  • Familiarity with HTML and CSS
  • Previous experience with marketing automation software is preferred
  • Experience with Adobe Creative Suite is preferred
  • Must be a collaborative team player with other teams across the organization

 

Send your resume and examples of recent work to resume@nishtechinc.com

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Benefits of working for us

  • Paid time off and paid holidays
  • Smart casual dress – business casual with a convenience of top stitch denim pants (when in the office; when at a client site… we mirror their dress code)
  • Flexible work schedule
  • Great health coverage (Medical / Dental / Vision)
  • Life/AD&D/Short-Term & Long-Term disability
  • 401k with company matching
  • Regular happy hours and social events including: movies outings, golf outings, team sports, etc.
  • Company parties & holiday gatherings
  • Special occasion and every Friday team lunches
  • Open office environment
  • Ability to work remote when necessary
  • Offsite and local training/networking events 
  • Continuous training, certifications, and learning opportunities

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