Our Thoughts on: Digital Experience Marketing

Sitecore Partner | Digital Experience Aces | Nish Tech | Symposium 2019 READ MORE
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Face Recognition Privacy
Privacy Concerns with Face Recognition Technologies
Rodrigo Peplau

Recently I had the honor to speak at the SUGCON Europe 2019. My presentation, entitled "Face Recognition and Personalization: Data-driven Marketing in a Brick and Click Store", had an amazingly engaged audience, presenting several questions during the Q&A.

The most recurring questions are about privacy concerns in the light of GDPR and other similar regulations, so I decided to write this blog post to consolidate what I've been researching on this subject.