Our Thoughts on: Digital Experience Marketing

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Sitecore Partner | Digital Experience Aces | Nish Tech | Symposium 2019 READ MORE
Face Recognition Privacy
25
Jun
Privacy Concerns with Face Recognition Technologies
Rodrigo Peplau

Recently I had the honor to speak at the SUGCON Europe 2019. My presentation, entitled "Face Recognition and Personalization: Data-driven Marketing in a Brick and Click Store", had an amazingly engaged audience, presenting several questions during the Q&A.

The most recurring questions are about privacy concerns in the light of GDPR and other similar regulations, so I decided to write this blog post to consolidate what I've been researching on this subject. 

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Cortex Text Analytics
7
Jun
Advanced Tagging with Sitecore Cortex and TextAnalytics
Rodrigo Peplau

Cortex comes with Sitecore 9.1 as one of the most awaited new features. Bringing to our beloved platform the power of Artificial Intelligence, Cortex can be seen for developers as a set of pre-cooked Sitecore patterns and structures to integrate with external AI services in different scenarios. 

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3
Apr
Two Nish Tech MVPs engage Sitecore community for 2 Days of Learning and Collaboration at SUGCON in London
Nish Tech, Inc.

Nish Tech, a leader in Sitecore implementations, is bringing their expertise to the 6th Annual SUGCON Europe

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26
Sep
A Technology PM guide to navigating the 2018 Sitecore Symposium breakout sessions
David Hirsch

As a PMP certified technical project manager working for Nish Tech on Sitecore and commerce-based projects, I’m planning for my second year of attending Symposium.  My first experience with the Sitecore Symposium last year made me realize what a powerful conference this is;

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19
Mar
Nish Tech and Elmcroft Senior Living Announce a Reinvented Web Experience, Providing a Fresh Design and Ease of Use
Nish Tech, Inc.

CINCINNATI, OH (March 19th, 2018) – Nish Tech is proud to announce a major upgrade to Elmcroft’s digital property, elmcroft.com. Nish Tech, a Gold Sitecore Implementation Partner, partne...

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12
Oct
Heading to the Sitecore Symposium 2017 in Las Vegas
Rodrigo Peplau

The clock ticks, time never stops: we are approaching another Sitecore Symposium! It’s time to meet lots of good Sitecore friends and new people from our great community. Learn and discover what’s ne...

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10
Oct
Nish Tech and Implus Footcare LLC., announce a new B2C Unified Brand Experience with full User Account Management
Nish Tech, Inc.

SIGNIFICANT UPGRADE OF FUELBELT AND HARBINGER FITNESS ECOMMERCE SITES USING NISH TECH’S SAFIC PLATFORM CINCINNATI, OH (October, 10th 2017) – In just a few months since the initial launch o...

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8
Oct
Context Marketing and Sitecore Symposium 2017 Marketing Track
Niru Kargod

Introduction Today's websites must engage with customers in the context of their previous interactions with your brand, at scale and in real time. Using the information you have gathered about your c...

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23
Sep
A technical PM guide to navigating the Sitecore Symposium 2017 breakout sessions
David Hirsch

As a technical project manager for Sitecore and commerce based projects, planning is engrained in my DNA.  That said, as I study the lineup for this year’s Sitecore Symposium in less than a month to plan my day, I’m trying to figure out innovative ways that I can be in more than one session at a time.  Looks like a great opportunity for our team to split up sessions and share our findings.

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19
Sep
Living in a Multi-World - Sites, Queries, Standard Values, and Personalization
Josh Ketchum

As a Sitecore developer, we always want to keep personalization in mind.   Which means, we also want to keep the idea of "datasources" in mind.    

On a standard website, headers and footers with datasources seem easy enough.    Just set the datasources for header and footer on every page's standard values, and call it done.   Publish to live.    If personalization is needed, we can just go to the standard values again and set the personalization there.   It would, of course, carry over to the other pages that the template is based off of.   

But, imagine a world were a client wants something more than one website.    They want a "multi"-site application.  

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