Our Thoughts on: Customer Experience

Sitecore IoT Hub
  • Imagine you’re a retailer that sells widgets (or maybe you actually are one). You sell a special line of widgets that have lots of useful features, but they’re packaged in small boxes so there isn’t enough room on the label to list them all. With the Nish Tech IoT Hub you can set up a personalized shopping experience driven by the power of Sitecore.

READ MORE
Face Recognition Privacy
  • Recently I had the honor to speak at the SUGCON Europe 2019. My presentation, entitled "Face Recognition and Personalization: Data-driven Marketing in a Brick and Click Store", had an amazingly engaged audience, presenting several questions during the Q&A.

    The most recurring questions are about privacy concerns in the light of GDPR and other similar regulations, so I decided to write this blog post to consolidate what I've been researching on this subject. 

READ MORE
11
Oct
Unified Brand Experience for Implus Footcare LLC
Himadri Chakrabarti

When we were gathering the requirements for the Online eCommerce project for Implus Brands, one of the main requests was to provide a common shopping experience for their customers through a Unified Cart without losing the brand identities. Implus wanted their customers to be able to navigate between brands and be able to purchase multiple products across their brands while using a single shopping cart. In this article, I will explain how we implemented the Unified Cart.

Read more...
14
Sep
Enhance your eCommerce offering with IoT
Himadri Chakrabarti

Making the case Unless you are hiding under a rock, I am sure you have heard about the Internet of Things (IoT). If you have heard about it but are still thinking about including IoT in your commerce ...

Read more...
24
May
9 Steps to Jump Start Your Experience Platform Implementation
Suresh Devanan

The days of battling over price or even the quality of a product will soon be behind us. According to a study by Walker Info, customer experience will be the key differentiator among competitors by t...

Read more...
5
Aug
Insite Twilio Integration : Mobile Commerce Beyond Responsive Design
Himadri Chakrabarti

Insite is a market leading ecommerce platform for B2B commerce and Twilio is cloud based communication platform for building messaging and voice applications based on Twilio open APIs. In this article, I will show how an Insite application can communicate with customer and accept order from customer via SMS.

Read more...
4
Mar
A Better Approach at Carousel Management in Page Editor
Josh Ketchum

In Sitecore's Page Editor, it has always been a hassle to edit a carousel.  Yes, you could have a user click through the carousel in Page Editor and edit the text they want to edit, but that isn't very user friendly.   This blog provides an alternative way of displaying the carousel in a thumbnailed-style approach while in Page Editor that is more user friendly.  

Read more...
24
Jul
Nish Tech announces the Launch of new redesigned E-Commerce website for Ferno (UK) to deliver quality customer service!
Nish Tech, Inc.

Cincinnati, OH - Nish Tech, Inc., an enterprise technology and digital agency that specializes in Sitecore Content Management Solutions and Custom web solutions, has been working with Ferno (UK) Limit...

Read more...
31
May
Aligning your Website Goals with your Customers' Needs
Nish Tech, Inc.

Whether you are considering a new website or a website redesign project, it is pertinent to start with the end user / customer in mind. There have been many studies done and the results are the same, ...

Read more...
31
May
Six Attributes for Creating an Aesthetically Pleasing Website
Nish Tech, Inc.

When deciding to revamp or develop a company website, it is important to maintain a consistent brand identity. Brand identity is the overall image your customers associate with your company and its pr...

Read more...
6
Apr
Personalizing Web Experiences with CMS
Nish Tech, Inc.

Web-based customer management systems (CMSs) today provide a much more in-depth level of personalization than ever before. Think about the last promotional email you received. If it was the first emai...

Read more...
6
Apr
A Roadmap for Choosing the Right Content Management System [CMS]
Nish Tech, Inc.

Are you considering a new web-based, cloud CMS system for your business? If so, as you develop a list of important digital marketing and technical capabilities for a new web-based CMS, then you must a...

Read more...